Monthly Archives: January 2017
The Importance of Marketing. Marketing is a normal term when we talk about business. Expect the two terms to go hand in hand. The the meaning of the word marketing is the distribution of goods and services. It is one of the key factors in a business. When we talk of business, we usually think of customers, products, and services. The work of customers is to buy goods and services. Customers are known to solidify our businesses as a result of buying our products and services. It is known for goods to be tangible items. It is obvious for goods to be viewable by our naked eyes. Services cannot be touched. It has been known for services to be unseen things. Business is divided into four parts. Manufacturers, wholesalers, retailers, and consumers are the four categories of businesses. It has been known for each and every category to play a different role. Expect goods to be manufactured by the manufacturers. Expect goods to be tools, equipment, and foods. Paper industry is an example of a manufacturer. Paper industry produces papers in bulk. Wholesalers, on the other hand, buy these papers in wholesale. Expect the price of papers from the manufacturers to the wholesalers to be cheaper than to retailers and consumers. Retailers get these papers from the wholesalers. Retailers always buy papers from the wholesalers at much higher price than the consumers. The role of retailers is to sell these papers to consumers. Kiosks are much smaller than retailers. Expect consumers to buy these papers at the highest price of all the other categories of business. The sole purpose of all these categories is earning profit. It is mandatory for a business to market its products and services. There are a couple of advantages that comes from marketing. Bringing in sales is one of the benefit of marketing. We can bring in sales via various methods. Customers are the source of such sales. It is advisable to keep the customer’s journey intact. We should highly value giving our customers quality services in a whoever course. This can be done through quick delivery services. We can try employing online bank transaction. This service will automatically save customers from spending much and saving their time. It can be a thumb up to replace and install business items. We can put up lighting to encourage customers visiting our business premises especially at night. We can also do commercial landscaping on the lawn. We can make the lawn look beautiful by planting some different flowers of different colors.
5 Takeaways That I Learned About Marketing
Expect the company’s products and services to be known by many customers by marketing. There are a couple of techniques of making company’s goods and services known to customers. We can use media, posters, and sales to market products and services. Online marketing is possible opening a business website.The Essentials of Services – Breaking Down the Basics